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Nasdaq is mulling strategic options for its public relations digital media services units

Nasdaq Inc. NDAQ, +1.00% said Thursday it is evaluating strategic options for its public relations and digital media services units as part of a broader strategic overhaul that aims to allocate more resources to technology, data and analytics. The exchange operator said the businesses include Nasdaq GlobeNewswire, Nasdaq Influencers, Nasdaq Media Intelligence and Nasdaq IR Websites and Newsrooms, and generated about $195 million in revenue in the 12-month period to June 30. Shares were not yet active premarket, but have gained 15% in 2017, while the S&P 500 SPX, +0.41% has gained 12%.

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